I'm a Creative Technologist based in New York City. I create memorable experiences, inspired by creativity, driven by data, fueled by cutting-edge technologies.
From strategy and ideation, to prototyping and solution architecture, all the way through to delivery, I help brands build meaningful connections with their customers and better understand their value. My background allows me to bring a true interdisciplinary approach to problem-solving, blending vision and innovation with practical understandings, and allowing me to be equally at home among developers, creatives, and C-suite executives.
I've worked with some great brands and organizations.
In the runup to the 2019 London Marathon, we invited runners to participate in challenges in the Strava fitness tracking app. The milestones they reached were converted into currency in their mobile wallets, which was the only way to buy pints of beer at a pub we constructed in central London.
Using Facebook Live and Camera Effects for change.
World Humanitarian Day was created to draw attention to civilian casualties in areas of conflict, but these stories in distant lands can be hard to relate to. We created the first Facebook Live Teleprompter, allowing people to narrate civilians stories like it had happened to them. Selected clips were featured on digital billboards in Times Square.
Cannes Lions - Shortlist, Sustainable Development Goals
Reimaginging the petition to confront world leaders on World Humanitarian Day.
We invited users to submit selfies, which were transformed into 3D rendered signatures to be shared on social media and combined in a physical sculpture installed at the United Nations, right outside the General Assembly.
To showcase the world's first shatterproof display in the Motorola Droid 2, we created a unique way to access an exclusive sale. In partnership with tastemaker site WhatDropsNow.com, we created Drop Sales, a collection of limited edition products that could only be unlocked by dropping your phone.
Family vacations by car can be all about "Are we there yet?" In partnership with Google, we built a location-based adventure game that uses GPS to provide real-time landmarks and trivia from nearby places, using over 1000 pieces of contextual content and 40 minigames. The result keeps kids entertained on their way to LEGOLAND Florida based on your actual travel time.